Southwest Forklifts is pleased to announce that we are a Division of LIFTWAY LIMITED. Although this change officially occurred in July 2004, we felt that now was the right time to introduce LIFTWAY and make it a more prominent and familiar name to our customers.

Liftway, a family owned business and the recipient of the 2004 Brantford-Brant Chamber of Commerce Business Excellence Award, was established in Brantford in 1968 and has proudly served the industrial, agricultural and commercial sectors. An ISO 9001:2000 registered company, Liftway has set a high standard in the industry for dedicated and committed customer sales and service.

Some of the benefits to you are:

• MORE PEOPLE - IMPROVED CUSTOMER SERVICE
• TWO NEW FORKLIFT PRODUCT LINES- KOMATSU AND HYUNDAI
• INCREASED - USED AND RECONDITlONED LIFT TRUCK INVENTORY
• LARGER RETAIL FLEET - MORE UNITS - GREATER SELECTION
• BlGGER PARTS DEPARTMENT - OVER 10,000 STOCKING PARTS For MANY MAKES AND MODELS - LPM PARTS DISTRIBUTOR
• EXPANDED SERVICE DEPARTMENT - NEW SERVICE VANS AND AN EXPANDED SHOP AREA

The following is an excerpt from our Mission Statement and is our guiding principle for how we do business.

"A TOTAL COMMITMENT TO THE HlGHEST LEVEL OF HONESTY AND INTEGRITY WILL BE THE FOUNDATlON FOR ALL BUSINESS AND EMPLOYEE RELATIONSHIPS."

October 05/2005